SOUL OF AFRICA IS A SOCIAL ENTERPRISE
PROVIDING SKILLS, EARNINGS AND SUPPORT TO COMMUNITIES IN AFRICA.
MADE IN AFRICA, WORN BY THE WORLD

In 2003 Lance Clark, the 6th generation shoemaker who brought the world the Wallabee and Desert trek boot, was invited to Durban in South Africa to advise on the shoe industry. Witnessing poverty and unemployment Lance decided to pursue the idea of giving people the means, ambition and pride to help themselves through shoemaking.

From that beginning, Soul of Africa has been making shoes in South Africa, Tunisia and Ethiopia.

In 2016 Soul of Africa products were awarded the Proudly Made in Africa Label acknowledging that our goods are:

  • Quality Assured

  • Ethically Sourced

  • Manufactured in Africa using locally sourced materials
  • Socially Beneficial

In 2017, we set up a production line in Ethiopia to develop skills and create sustainable employment for shoemakers, technicians and managers. As the production continues to grow, it will positively impact on the lives of the employees and their families.

 Soul of Africa has helped almost 18,000 children and families delivering over 100 projects in South Africa and Ethiopia.